hitRECord is an online collaborative production company founded by actor/director Joseph Gordon-Levitt and his brother “Burning Dan.” The enterprise brings them together with creative people from around the world to work collaboratively on projects. Gordon-Levitt has been innovative with the movie-making business model by allowing all related collaborators on a project to get paid if the work sells. In their first year, Joseph and Dan sent out $50,000 worth of checks to hitRECord’s contributors. The company site now hosts more than 300,000 members and pulls in more than 5,000 videos, songs, texts, and pieces of artwork daily, while 500 new artists regularly join hitRECord each day.
hitRECord launched at the 2010 edition of New Frontier and has since established a constellation of short films, books, and DVDs, as well as traveling, interactive stage shows—one of which was featured at the 2012 Festival—designed to bring hitRECorders under one roof, recording and remixing the live event.
Ever changing and growing, Joseph Gordon-Levitt returns to the Sundance Film Festival with the project’s latest culmination, HITRECORD ON TV. Be there to see the first three episodes of this groundbreaking show with the crew that creates it. - J.N.
About the Director
Joseph Gordon-Levitt most recently appeared in his critically acclaimed feature directorial debut, Don Jon, for which he wrote the script and starred opposite Scarlett Johansson and Julianne Moore. Gordon-Levitt founded and directs hitRECord, an open collaborative production company. Currently "RegularJOE," as he's known on the site, is leading the community of more than 300,000 artists in its biggest collaboration yet—a new take on a variety show called HITRECORD ON TV.
Cast and Credits
Director: Joseph Gordon-Levitt
Executive Producers: Joseph Gordon-Levitt, Jared Geller, Brian Graden, Lois Curren, Gaurav Misra, Evan Shapiro, Belisa Balaban, Jeff Skoll
Principal Cast: Featuring more than 500 contributors from hitrecord.org
THE SUNDANCE FILM FESTIVAL IS ONE PROGRAM OF SUNDANCE INSTITUTE, A NONPROFIT ORGANIZATION THAT
DISCOVERS AND SUPPORTS INDEPENDENT FILM AND THEATRE ARTISTS FROM THE U.S. AND AROUND THE WORLD
AND INTRODUCES AUDIENCES TO THEIR NEW WORK.