Look Again. Jan 19 – 29, 2012 Park City, Utah

In April 2009, Swedish filmmakers Fredrik Gertten and Margarete Jangård learned that the world premiere of BANANAS!*—their documentary about a lawsuit against the Dole Food Company—would take place at a major film festival in Los Angeles. Within weeks, they were embroiled in a legal and public-relations battle to save their premiere, their film, their reputations, and their freedom of speech.

While censorship is, sadly, nothing new, its insidious power gains startling immediacy by playing out in front of Gertten's camera. The filmmakers find themselves painted as villains due to Dole's shrewd PR moves—even before their film has been screened. Gertten takes the offensive, filing a countersuit and media campaign of his own to confront Dole’s overgrown-schoolyard-bully tactics.

As demonstrated over the past several months in actions held around the globe, corporations are being taken to task for their disproportionate political and financial influence. BIG BOYS GONE BANANAS!* is a telling case study of the power of individuals to fight back.
- B.T.

David Magdael
(213) 624 7827
TCDM & Associates
600 W. 9th St. Ste 704
Los Angeles, CA 90015
USA
http://www.tcdm-associates.com BIG BOYS GONE BANANAS!*
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Malmö, Sweden–based Fredrik Gertten is an award-winning director and journalist. He has worked as a foreign correspondent and columnist for radio, television, and press in Africa, Latin America, Asia, and around Europe. In 1994 he cofounded WG Film. Gertten combines filmmaking with a role as a creative producer. He is famous for local stories with a global understanding, and several of his films capture the identity and transformation of his hometown.